Event Management | Prakash Publications | MGU-UGP (Honours) | Semester 2 | MDC, MG2MDCCOM101

Event Management by Prakash Publications is a comprehensive textbook designed for MGU-UGP (Honours) Semester 2 students, offering a clear and practical understanding of the event management industry. The book covers the fundamentals of planning, organizing, and executing events, including corporate events, cultural programs, exhibitions, conferences, and social events.

Structured as per the MGU-UGP syllabus, the textbook introduces students to key concepts such as event planning and design, budgeting, marketing and promotion, logistics, risk management, legal and ethical considerations, and post-event evaluation. Real-world examples, case studies, and activity-based learning elements help bridge theory with practical application.

Written in a student-friendly manner, this book is ideal for undergraduate learners seeking to build foundational knowledge and develop essential skills required for careers in event management, hospitality, tourism, and related industries.