Quantitative Techniques for Business (Prakash Publications) is a comprehensive textbook designed specifically for the B.Com. (Honours) Programme, Semester 3 under Mahatma Gandhi University (MGU). Aligned with the DSC A (MG3DSCOM201) curriculum, this book provides a clear, practical, and application-oriented introduction to the quantitative methods and analytical tools essential for modern business decision-making.
The textbook covers a broad range of quantitative techniques that are fundamen…
Quantitative Techniques for Business (Prakash Publications) is a comprehensive textbook designed specifically for the B.Com. (Honours) Programme, Semester 3 under Mahatma Gandhi University (MGU). Aligned with the DSC A (MG3DSCOM201) curriculum, this book provides a clear, practical, and application-oriented introduction to the quantitative methods and analytical tools essential for modern business decision-making.
The textbook covers a broad range of quantitative techniques that are fundamental for solving real-world business problems. Through a balanced mix of theory, worked examples, and end-of-chapter exercises, it enables students to develop analytical skills, interpret numerical data, and apply quantitative reasoning in diverse business contexts such as finance, operations, marketing, and management planning.
Key features include:
Structured Modules: Topics are logically arranged to build a step-by-step understanding of quantitative methods.
Concept-Driven Explanations: Core principles are explained in an accessible manner, suitable for undergraduate learners.
Practical Examples: Realistic business scenarios help bridge the gap between theory and practice.
Illustrative Problems: Ample numerical problems with solutions aid in mastering techniques like ratio analysis, measures of central tendency, dispersion, correlation and regression, probability, index numbers, time series analysis, and more.
Student-Centered Learning: End-of-chapter questions and exercises support self-assessment and exam preparation.
