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Strategic Management | Prakash Publications | MGU M.Com | Semester 2

Strategic Management M.Com Semester 2

by Dr. Deepa Mathew , Dr. Sreedhar P Nair

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About This Book

Strategic Management, published by Prakash Publications, is a comprehensive textbook designed for MG University M.Com Semester 2 students. This latest edition covers the fundamental and advanced concepts of strategic management, including strategic planning, environmental analysis, competitive advantage, corporate strategy, business-level strategy, strategic implementation, evaluation, and control. Prepared according to the latest MG University syllabus, the book presents topics in a clear, sys…

Strategic Management, published by Prakash Publications, is a comprehensive textbook designed for MG University M.Com Semester 2 students. This latest edition covers the fundamental and advanced concepts of strategic management, including strategic planning, environmental analysis, competitive advantage, corporate strategy, business-level strategy, strategic implementation, evaluation, and control. Prepared according to the latest MG University syllabus, the book presents topics in a clear, systematic, and exam-oriented manner. With chapter-wise explanations, case studies, illustrations, and model questions, it helps students develop analytical skills and gain a deeper understanding of organizational strategy and management practices. An essential resource for semester examinations and postgraduate commerce studies.

Product Details

Publisher
Prakash Publications
Published
2026
Languages
English
Pages
214
ISBN-13
9789381888766
Format
Paperback

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